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Hallmark 1
CLIENT:
Hallmark Channel
PROJECT:
Rebranding Hallmark, styleframes for a Re-brand
DESCRIPTION:
Hallmark Channel is a destination, a place where viewers come to feel good what's most important in life.
Family-Friends-Community-Home.
This concept is about connecting to the audience with a deep sense of family values and quality.
We use extremely stunning black and white footage(possible with a slight sepia tint) and add sparingly yellow graphics.
Footage is minimal not overloaded with space and time to reflect.
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